INITIO PARFUMS PRIVÉS

For many, perfume is a form of expression —an extension of oneself. However, for Initio Parfums Privés, it is far more than that. The French maison conceives each creation as a true object of power, capable of transcending aesthetics and forging connections between the olfactory world, modern alchemy, and the invisible energy that resonates with our deepest emotions.

Each Initio fragrance is born from meticulous research into the influence of raw materials and their ability to evoke attraction, desire, and magnetism. Through unique, intense, and enveloping compositions, the brand offers perfumes that awaken the senses, amplify personality, and become contemporary talismans.

Initio Parfums Privés embodies the union of haute perfumery, mystery, and audacity —establishing itself as a benchmark in the world of luxury fragrances, distinguished by its unmistakable signature.

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It is a vision that evokes the renowned novel Perfume by Patrick Süskind, a story that explores the profound connection between scent and the most intense emotions.

So, when you return to the search for a signature fragrance, trust in this unique sensory experience. Oud for Greatness captivates with its fresh, majestic character, while a single spray of Side Effect unveils a softer, warmer, and more powdery base.

Since 2015, Initio Parfums Privés has established itself as one of the most enigmatic and exclusive niche perfume houses. With 16 fragrances in its collection, the brand fuses luxury, sensuality, and olfactory power into unique creations.

Developed by master perfumers such as Alexandra Kosinski, Pierre-Constantin Guéros, Maurice Roucel, Alberto Morillas, Guillaume Flavigny, and Hamid Merati-Kashani, these perfumes explore the spiritual, the carnal, and the magnetic —transforming each scent into a true sensory experience of haute perfumery.

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