PURE GOLD RADIANCE CREAM

Pure Gold Radiance Cream, the radiance of pure gold

This luxurious moisturiser gives skin the radiance of pure gold. Its smoothing and highly hydrating formula provides nutrients and an intense feeling of comfort. Over time, it helps to restructure the skin, increasing the sensation of volume. The Exclusive Cellular Complex™ restores the skin's youthful appearance, while gold, especially suitable for devitalised skin, enhances radiance and provides powerful active ingredients. The formula is presented in a recyclable gold container. Apply as part of your daily skincare routine, after Pure Gold Concentrate and Pure Gold Eye Cream. Spread over forehead, face and neck until fully absorbed.

The Pure Gold Collection has been formulated to meet the needs of devitalised skin: dull, fragile, thin skin, prone to dryness and with little receptivity to nutrients, which slows down the renewal process. The Pure Gold Science Platform provides a constant supply of regenerating active ingredients to compensate for this lack of receptivity, providing instant and long-lasting radiance.

Backed by 90 years of cellular science, La Prairie's legacy is rooted in Swiss culture. La Prairie – adding life to years since 1931.*

* La Prairie – adding life to years since 1931.

Key benefits:

• Pure Gold Radiance Cream is a moisturiser formulated to revitalise, regenerate and strengthen dehydrated skin

• Exclusive Cellular Complex™ with pure gold protects cells and enhances skin renewal processes for visible rejuvenation

• Pure Gold Diffusion System contains gold for an immediate luminous effect and intensely infuses active ingredients, prolonging their release

• With regular use, this moisturiser visibly helps to restructure the skin, increasing the feeling of volume

• The unique properties of gold as an illuminator make it ideal for devitalised and dry skin

• Backed by the Swiss cellular science and enriched with active ingredients, La Prairie elevates skincare to a luxurious art form

Recommended use:

In the morning and at night after the cleansing and toning steps, spread a small amount performing a light and delicate massage with the open hand avoiding the eye contour area until completely absorbed.