Diana Vreeland. Perfumes that inspire you to do great things
Diana Vreeland's optimism and that feeling that anything is possible is what the legendary fashion editor's grandson, Alexander Vreeland, wanted to capture in Diana Vreeland Parfums
. A collection of high perfumery for women that embodies the theatrical, colorful, confident, intelligent and fun personality of Diana Vreeland, one of the most extraordinary women of the 20th century, who revolutionized the world of fashion and turned fashion into a way of life. Each fragrance in the collection is inspired by a different aspect of the Harper s Bazaar and Vogue editor, and all the perfumes in the collection tell her story.
. Haute crafted perfumery. The Diana Vreeland Parfums collection is composed of handcrafted perfumes created with noble ingredients of the highest quality. Alexander Vreeland exclusively selected the century-old fragrance creation house IFF (International Flavors & Fragrances) in Grasse, and collaborates with renowned perfumers.
. Colorful design, luxury and beauty. Diana Vreeland's love of words and her passion for color are two elements that define the brand and are intertwined in the DNA of each perfume. The design has been by renowned art director Fabian Baron with the premises of ultimate beauty and luxury by Alexander Vreeland.